Kate Middleton is about to make history by becoming the first Princess of Wales in seven decades to award a prestigious certificate.
The Princess of Wales will award the Royal Warrant, but what is the Royal Warrant you may be wondering?
In a nutshell, it is a seal of quality that certifies the personal use of products by the royal family.
Kate Middleton’s First-Ever Royal Warrant
The decision to award this recognition, which goes exclusively to select royals, marks a turning point in Kate’s role as a key figure within the British monarchy.
Under current rules, it is the reigning monarch, Charles III, who determines which members of the family can bestow the Royal Warrant.
This honor had been limited to certain members, such as Queen Elizabeth II and the Prince of Wales, but never before had a Princess of Wales been allowed to do so.
Kate Middleton, with her impeccable style and trend-setting ability, has propelled the British fashion industry to unprecedented levels.
The so-called “Kate effect”, which we have talked about a lot on RoyalFamily.news, has been responsible for a spectacular increase in sales of the clothes she wears, adding millions of dollars to the industry’s economy.
For any British brand, obtaining this seal of quality from the Princess of Wales is synonymous with prestige and a sure increase in sales.
Brand that could receive the Royal Warrant
Among the brands that could be recognized by Kate are names that are already part of her regular closet.
Alexander McQueen tops the list as her fashion house of choice. The princess has worn designs from this firm on numerous memorable occasions.
Catherine Walker is also among the candidates, remembered for her elegant military-inspired coats that Kate has worn to solemn events.
Other favorite Middleton brands that could receive this badge include Jenny Packham, known for its dazzling ball gowns, such as the gold one she wore to the premiere of No Time To Die.
Strathberry, a handbag brand that has been her ally in multiple engagements.
Holland Cooper and Emmy London also stand out, both with a special place in the princess’s wardrobe.
As for jewelry, Kate has shown a special affinity for pieces that convey a personal message.
Designer Catherine Zoraida is one of her favorites. Another recurring designer is Kiki McDonough.
It’s not just fashion and jewelry that are in the spotlight to receive the Royal Warrant.
Other British brands, such as Barbour, famous for its outerwear, and Brora, maker of luxury cashmere, could benefit from this prestigious label.
It is worth noting that Charles III has introduced an additional requirement: brands that aspire to obtain the Royal Warrant must demonstrate sustainable practices, in line with the monarchy’s commitment to care for the environment.
In this context, Beulah London is emerging as a strong candidate. The firm claims that the woman who wears Beulah is sophisticated, glamorous and socially conscious, which fits perfectly with Kate’s philosophy.
Although the exact date when Kate Middleton will release her list of shortlisted brands has not yet been announced, the anticipation is huge.
There is no doubt that British brands are looking forward to being part of this select group.